Embark on a journey of strategic collaboration and discover the untapped potential that Convention and Visitors Bureaus (CVBs) hold for your hotel's success. In this article, we delve into what CVBs truly mean for hotels, unravelling the intricacies of their role in revenue generation. From amplifying your hotel's visibility to unlocking the profitable niche of the wedding venue business, we explore how CVBs can be transformative allies in your pursuit of increased bookings and profitability.